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Andrew Goldstein
Where it startedArrived 2020 · Not a residence today

Tallahassee iswhere he learnedto build.

Andrew moved from Connecticut to Tallahassee in early 2020 and launched Tally Entertainment the same year. He no longer lives there - but the way he works was formed there.

The Tallahassee chapter

Starting an events company in 2020 was, on paper, indefensible timing. What it forced was clarity: with no room for waste, every decision about brand, pricing and follow-up had to earn its place. Andrew made all of them himself.

Reputation compounds. Being visibly professional is a competitive position, not a vanity.

Tallahassee is a relationship market. Referrals do the work advertising claims to. That is where his habit of looking at a business before talking about it came from - reading what a company is signalling, then deciding what it should be saying instead.

The company grew through that period into a recognised regional name, and the way it was run travelled to Miami with him.

Projects booked at Tally Entertainment
288+

Projects booked at Tally Entertainment

Conversion rate on qualified enquiries
88%

Conversion rate on qualified enquiries

Total project value
$500K+

Total project value

Andrew Goldstein at the Tallahassee Network of Young Professionals Golden ACE Awards, holding an award beside a $1,000 cheque for Friends of FAM
Golden ACE Awards, Tallahassee Network of Young Professionals, June 2022. Community recognition, supplied by Andrew.